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The Portfolio ---------------
---------------  of J.J.Verhine
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Work
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2016
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2022
2022
UX & Interface Design for a Unified Data & Analytics Platform
View
Data.ai
2021
2021
UX & Interface Design for a Healthcare Payment Platform
View
Green Feather
2020
2020
UX & Visual Design for a National Homebuilding Company
View
KB Home
2019
2019
UX, Code & Visual Design for an Assignment Photography Resource
View
AtEdge
2018
2018
UX, Code & Art Direction for a Multi-Regional Real Estate Firm
View
North American Properties
2017
2017
UX & Interface Design for a Visual Marketing Calendar
View
Atomized
2016
2016
UX, Visual Design & Code for a National Youth Leadership Org.
View
Boys & Girls Clubs of America
2016
2016
Art Direction & Visual Design for an American Car Maker
View
Ford Motor Company
2015
2015
UX & Visual Design for a Multi-national Consumer Goods Co.
View
Procter & Gamble
2015
2015
UX & Visual Design for a Drive-thru QuickLube Chain
View
Valvoline Instant Oil Change
2015
2015
UX & Visual Design for a Direct-to-Consumer Solar Co.
View
Sunrun
2014
2014
UX & Visual Design for a Basketball Statistics App
View
NBA Game Time
a Unified Data & Analytics Platform
a Healthcare Payment Platform
a National Homebuilding Company
an Assignment Photography Resource
a Multi-Regional Real Estate Firm
a Visual Marketing Calendar
a National Youth Leadership Org.
an American Car Maker
a Multi-national Consumer Goods Co.
a Drive-thru QuickLube Chain
a Direct-to-Consumer Solar Co.
a Basketball Statistics App

My last name is Verhine, pronounced like wolverine.

The Design Portfolio
of  J. J. Verhine

I'm a Designer & Developer Hybrid originally from Atlanta, now living on the west side of Los Angeles.

Learn more...

Feel free to call or text me
directly at (757) 342-5654.

    2016

    Ford Motor Company

    Newer
    Boys & Girls Clubs of America
    Older
    Procter & Gamble
    Re-imagining Incentives & Offers on Ford.com
    Ford Motor Company
    I worked closely with Team Detroit (now GTB) for six months, tasked with reshaping the incentives section as part of a broader overhaul. Allowing shoppers to customize seasonal offers to match their situation ultimately incentivizes them to make the purchase.

    Art Direction & Visual Design for an American Car Maker

    The Evolution of Model Detail

    It's considered the last page a prospective buyer visits before they pull the trigger. At this point in the sales funnel, clarity is persuasive. Behind the scenes, the algorithm is taking into account many legal requirements which vary from region to region, resulting in savings within the context of something we can all understand: a reduced monthly payment.
    Try swiping left and
    right on the images
    to navigate.
    Tap to Hide

    Mobile Adaptation

    My initial assumption was to filter the content using a tabbed system. That evolved into more of a cards-based approach, as they lend themselves to mobile quite nicely. Ultimately, we combined features from both tabs and cards towards the end.
    Try swiping left and
    right on the images
    to navigate.
    Tap to Hide
    Showing 3 Tabs at once
    One Tab at a time
    The next screen shows what happens when the details button is pressed.
    Breaking down the Incentives
    Moving to Cards
    Simplifying Cards
    The next screen shows what happens when the details button is pressed.
    Details in a modal
    Close the modal
    Details, in-line
    Adding Details to Cards
    Pulling Out the Card Title
    Card, not selected
    Card, selected
    Cards, evolved

    Details of an Offer

    Try swiping left and
    right on the images
    to navigate.
    Tap to Hide
    Introducing side modal
    The next screen shows what happens when the Customize Your Incentives is pressed.
    Editable Incentives
    A version with more detail
    Removing Military Discount
    Introducing center modal
    Center modal, revised
    Center modal, revised again
    Adding Police Discount
    Mobile Screens

    Filter Vehicles by Available Offers

    Try swiping left and
    right on the images
    to navigate.
    Tap to Hide
    Swipe Left
    or use the arrows
    Filtering vehicles
    Live filtering based on the value of all combined incentives available.
    APR, refactored
    APR, dropdown
    Top Filters
    Side Filters: Best Lease
    Side Filters: Cash Back
    Side Filters: Low APR
    Types of service

    Mobile Filtering of Available Offers

    Try swiping left and
    right on the images
    to navigate.
    Tap to Hide
    Swipe Left
    or use the arrows
    Financing: Buy
    Financing: Cash
    Adjusting the monthly payment.
    Financing: Cash
    Adjusting the APR.
    Zero Filters Selected
    Selecting Filters
    Filters Added
    Popup

    International Model Detail

    Try swiping left and
    right on the images
    to navigate.
    Tap to Hide
    Swipe Left
    or use the arrows
    UK
    Australia
    South America
    View the Website

    UXA: Chuck Wheeler
    AD: JJ Verhine
    CD: Paul Kelley, Alexis O'Connor
    Newer
    Boys & Girls Clubs of America
    Older
    Procter & Gamble
    Ford Motor Company

    2016
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